Ken Cottrill, Principal

Posted on July 16, 2015 Published by

Ken Cottrill is an award-winning communications and marketing professional with deep industry knowledge of supply chain management, logistics, and international trade. He has worked with companies in high-tech, manufacturing, and supply chain markets, as well as leading consultancy firms and educational institutions.

Ken’s interest in supply chain management and international trade began as a deck officer in the British Merchant Navy. After leaving the service, he worked in global logistics for a leading ocean container shipping company.

This industry knowledge provided a platform for a career in marketing. He co-founded Lateral Marketing Ltd., a marketing communications agency in London, U.K., that provided a full portfolio of services for a diverse client base. In his role as Communications Director of the MIT Center for Transportation & Logistics, Ken had full responsibility for the organization’s marketing strategy in the U.S. and Europe.

As a media professional Ken has worked in a variety of roles in Europe and the U.S. He has written for national newspapers, consumer magazines, and trade publications, edited and created newsletters and journals, and authored numerous reports and papers. TV documentaries that Ken worked on as a researcher were screened by the BBC and PBS. Ken has developed many corporate events, including an annual conference on supply chain innovations he co-organizes at the Massachusetts Institute of Technology. He has organized and moderated expert panels of thought leaders. His work in social media encompasses corporate blogging, podcasts and webinars, and content creation for various online publications.

Ken holds a B.S. in Maritime Studies from University of Plymouth in the U.K.

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This post was written by Sententia Partners